I wanted to redesign Sun and Ski because I feel that the site had potential to attract more users to want to buy products from the site. I focused on winter features of their offerings, including snowboarding gear and winter apparel. To inspire more users to want to explore the site, I added more graphic elements to please the eye as well as making it informational. With the color palette complementing features through the page, it leads users to interact with the site. The product page is designed the same way, wanting it to be informative to encourage users purchases.